Stad oudenaarde

Tour of Flanders Centre

The Tour of Flanders Centre plunges you in the unique atmosphere of the famous bicycle race Tour of Flanders by means of multimedia, interactive attractions and unique collectors' items. 

The visit starts in the auditorium with a 13 minute long presentation on 3 large screens, giving you an introduction on the present and the past of the Tour.

Every visitor gets the chance to put himself in the place of a cycling champion. You can see the Tour of Flanders through the eyes of the cyclists and feel the raging slopes and the merciless cobblestones. Freddy Maertens is your host (4 days out of 7) and can also be booked for an exclusive guided tour.


Brasserie ‘The Flandrien’ is the ideal stop to drink a Flandrien beer, eat a spaghetti Boononaise or a Koppenberg ice cream in the middle of hundreds of old cycling jerseys, bottles, photos and other memorabilia. Groups are also welcome. There is a sun terrace and live broadcasting of sports events on big screen. The Flandrien is open during the same opening hours as the Centre.


Before leaving the museum, you arrive at the museum shop, also accessible without a museum visit. The following articles are available:
· Retro jerseys and team shirts of the most famous teams
· T-shirts of the Tour of Flanders
· Books about cycling
· Miniature cyclists
· Tour of Flanders gadgets
· Cycling and walking maps, touristic guidebooks
· Bottles
· Inner tubes
· Sports nutrition
· Etc.


The Tour of Flanders Centre is the perfect start and finish line for cycling tours in the area:

Tour of Flanders Centre
Markt 43
T: +32 (0)55/33 99 33
F: +32 (0)55 33 99 39

Opening hours

  • Tuesday-Sunday: open from 10-18 hours (ticket sales end one hour before closing time).
  • Open on holidays (except Christmas and New Year).
  • Closed on Mondays and the second and third week of January.
  • Visiting the Centre takes about one hour and a half.

Entrance fees

  • Individual: 8 € pp
  • 60+/students: 6 € pp
  • Groups (min. 15 persons): 5,5 € pp
  • Family ticket (2 adults + max. 4 children): 17,5 €
  • Schools (reservation only): free thanks to Lotto
  • Shower: 2 € (soap and towel included)